GameStop’s Blockbuster Games Sold Poorly

Despite a wealth of top-tier games being released over the last few weeks, the sales figures for the brick and mortar retailer GameStop have reportedly been quite lacklustre.

The major games that performed worse than expected were Assassin’s Creed: Syndicate, Halo 5: Guardians, and Star Wars: Battlefront.

In a transcribed phone call to investors, GameStop’s CEO Julian Paul Raines revealed that an underperformance from key titles made the financial quarter a challenge. This was also compounded by a lack of sales acceleration from discounted consoles.

The GameStop executive revealed that their the sales performances of those three games not only fell short of their expectations, but also even failed to meet their lowered expectations in light of reconsidered targets.

On the other hand, two of the year’s biggest games achieved the potential success predicted by GameStop. Call of Duty: Black Ops 3 and Fallout 4 sold in significant enough numbers to be considered a success.

This report comes with the news that GameStop’s quarterly performance has seen a dip in profits. The quarter ending 31st October saw global net sales falling by 3.6%, while the total profit fell by 11.4%.

Mr. Raines blamed the poor performance on low software and hardware sales, along with delays in store openings. Despite this, the end of year financial expectations remain the same.

Related Topics: Gamestop, Julian Paul Raines

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