Superdata related news and articles

Superdata have released a report into the way publishers are using subscription services more and more to generate recurring revenue.

The latest Superdata report on digital spending on games shows a strong market leading into the holiday season of 2018.

According to new research from SuperData mobile augmented reality apps will be generating more revenue than VR by the year 2021.

The global digital games market has seen growth throughout August 2018. The market saw digital spending increase by 7 percent year-on-year to $8.47 billion. Of this growth Free-to-Play console games and Pay-to-Play PC games were the core drivers, with Fortnite being a key player on console and World of Warcraft the main title on PC. […]

The latest report from SuperData shows interesting consumer behavior when it comes to the speed of the digital payment platform they’re using.

Market research firm Superdata have suggested that the spectacular success of Epic Games’ Fortnite may be impacting other IPs.

According to SuperData’s report for April spending in the digital games market has grown by 23 percent year-on-year. In April 2018 consumers spent $9.09 billion on digital games over PC, mobile and console platforms.

In February 2018 the worldwide digital games market grew by 6 percent year-on-year according to research from SuperData.

Worldwide digital games spending in January 2018
1. Call of Duty: WW2 – Activision
2. Monster Hunter: World – Capcom
3. FIFA 18 – EA Sports

Take-Two Interactive CEO, Strauss Zelnick, doesn’t think that any large publishers or platform holders will be purchasing one another anytime in the foreseeable future.